Data Protection
77bs Privacy Policy
This Privacy Policy explains what personal data 77bs collects, why we collect it, how it is stored, and the rights you hold over your own information. Please read it carefully before using the platform.
SSL Encrypted
All data stored on secure SSL servers.
No Data Sales
We never sell your data to third parties.
Right to Edit
Request corrections to your personal data.
Right to Delete
Request erasure of your account data.
Cookies Used
Essential and analytics cookies only.
Contact Us
Data queries answered within 30 days.
1. Introduction
77bs ("Platform", "We", "Us", "Our") is committed to protecting the privacy and personal data of every registered player and website visitor. This Privacy Policy sets out in clear terms what data we collect, the purposes for which we process it, how long we retain it, who may access it, and how you can exercise your rights as a data subject.
By creating an account on 77bs or by continuing to use the platform, you acknowledge that you have read and understood this Privacy Policy and you consent to the collection and processing of your personal data as described herein. This Policy forms part of the 77bs Terms and Conditions and should be read alongside them. If you do not agree with this Policy, you should not create an account or use the platform.
2. Data We Collect
77bs collects personal data in three main categories: data you provide directly to us, data we collect automatically when you use the platform, and data we receive from third parties such as payment processors.
Data You Provide Directly
- Registration data: full name, date of birth, gender, residential address, Bangladeshi mobile number, and email address (where provided).
- Identity verification (KYC) data: government-issued photo ID (National ID Card or passport), and proof of your registered payment method (such as a bKash or Nagad account screenshot).
- Support correspondence: messages, complaints, and any documentation you submit when contacting the 77bs support team.
- Responsible gaming self-assessment data: responses to any voluntary problem gambling questionnaire you complete through the platform.
Data Collected Automatically
- Device and technical data: IP address, device type, operating system, browser type and version, screen resolution, and mobile network operator.
- Usage and behavioural data: pages visited, time spent on each page, game sessions played, bet amounts, win/loss history, deposit and withdrawal history, and session timestamps.
- Cookie and tracking data: session identifiers, preference cookies, and analytics identifiers used to maintain your login state and improve the platform experience. See the Cookies section below for full details.
Data from Third Parties
- Payment processor data: transaction reference numbers, payment method identifiers (such as registered bKash or Nagad account details), and transaction status confirmations provided by payment gateways.
- Identity verification data: results of identity checks performed by our KYC service providers, including document authenticity scores and age verification outcomes.
- Fraud and security data: alerts or flags provided by fraud prevention partners where your account activity matches patterns associated with fraudulent behaviour, money laundering, or prohibited use.
3. How We Use Your Data
77bs processes personal data only for specified, explicit and legitimate purposes. The table below summarises the primary purposes and the data categories used for each:
| Purpose | Data Used |
|---|---|
| Account registration and authentication | Name, mobile number, date of birth, device data |
| Identity verification (KYC) and fraud prevention | Photo ID, address, payment method details, fraud flags |
| Processing deposits and withdrawals | Payment method identifiers, transaction history, KYC status |
| Responsible gaming monitoring and self-exclusion management | Usage data, betting history, self-assessment responses, exclusion records |
| Platform improvement and analytics | Anonymised usage data, cookie analytics, session data |
4. Legal Basis for Processing
77bs processes your personal data under one or more of the following legal bases, depending on the specific processing activity:
- Contractual necessity: processing your registration data, payment data and account data is necessary to perform our contract with you — providing you with access to the 77bs platform and its services.
- Legal obligation: processing identity verification and transaction records is necessary to comply with anti-money laundering requirements, responsible gaming regulations, and age verification obligations.
- Legitimate interests: processing device and usage data for fraud detection, security monitoring and platform improvement, where these interests are not overridden by your privacy rights.
- Consent: where we process optional data such as voluntary self-assessment questionnaire responses, or where we send you promotional communications about offers and new games, we do so only with your explicit consent, which you may withdraw at any time.
5. Sharing Your Data
77bs does not sell, rent or trade your personal data to any third party for marketing purposes. We share your data only in the following limited circumstances:
- Payment processors: we share transaction data with payment gateway providers (including bKash, Nagad, and Rocket) solely to process your deposits and withdrawals. These providers process your data under their own privacy policies and are bound by contractual data protection obligations with 77bs.
- KYC and identity verification providers: we share identity documents and personal details with regulated KYC service providers for the sole purpose of verifying your age and identity in compliance with responsible gaming standards.
- Law enforcement and regulatory authorities: we may disclose personal data to relevant authorities where required by applicable law, court order, or where we have a good-faith belief that disclosure is necessary to prevent fraud, money laundering, or harm to persons.
- Fraud prevention partners: we may share device fingerprint data and transaction flags with fraud prevention networks to protect all players on the platform from fraudulent activity.
All third parties with whom we share data are required to handle your data securely, to use it only for the stated purpose, and to comply with applicable data protection standards. We do not permit our data processors to use your personal data for their own marketing or commercial purposes.
6. Cookies and Tracking Technologies
77bs uses cookies and similar tracking technologies to operate the platform, remember your preferences, maintain your login session, and analyse aggregate usage patterns to improve the experience for all players. We do not use advertising or retargeting cookies.
Types of Cookies We Use
- Essential cookies: strictly necessary for the platform to function. They manage your session state, authentication token, and security settings. These cannot be disabled without breaking the site.
- Preference cookies: remember your language setting, display preferences and responsible gaming limit configurations so you do not need to re-enter them on each visit.
- Analytics cookies: collect anonymised, aggregated data about how players navigate the platform — which pages are visited most, where sessions end, and which features are used. This data never identifies you personally.
You may manage or delete cookies through your mobile browser settings. Please note that disabling essential cookies will prevent you from logging in to or using the 77bs platform. Disabling preference or analytics cookies will not affect your ability to play but may reduce the personalisation of your experience.
7. Data Retention
77bs retains your personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law. Account data (registration details, KYC documents, transaction records, and responsible gaming records) is retained for a minimum of five years from the date your account is closed, in compliance with anti-money laundering record-keeping obligations. After the applicable retention period expires, data is securely deleted or anonymised so that it can no longer be associated with you as an individual.
Support correspondence is retained for 12 months from the date of the last message in a thread, unless the correspondence relates to an open dispute or investigation, in which case it is retained until the matter is resolved. Analytics data collected via cookies is retained in anonymised, aggregated form and is not subject to individual deletion requests.
8. Data Security
77bs implements industry-standard technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction or disclosure. These measures include SSL/TLS encryption for all data transmitted between your device and our servers, encrypted storage of sensitive fields (such as passwords and identity document scans), access controls that restrict staff access to personal data on a need-to-know basis, and regular security assessments of our platform infrastructure.
While 77bs takes all reasonable precautions to safeguard your data, no internet-based platform can guarantee absolute security. You are responsible for keeping your login credentials confidential and for notifying us immediately if you suspect any unauthorised access to your account. 77bs will notify you without undue delay if a data breach occurs that is likely to result in a high risk to your rights or freedoms.
9. Your Rights Over Your Personal Data
As a data subject, you hold the following rights in relation to your personal data held by 77bs. To exercise any of these rights, please contact us at [email protected]. We will respond to all valid requests within 30 days. In some cases, we may need to verify your identity before processing your request.
- Right of access: you may request a copy of all personal data we hold about you, along with information about how it is processed. This is sometimes called a Subject Access Request (SAR).
- Right to rectification: if any personal data we hold about you is inaccurate or incomplete, you may request that we correct or complete it.
- Right to erasure: you may request that we delete your personal data where it is no longer necessary for the purpose it was collected, where you withdraw consent, or where you object to processing. This right is subject to our legal data retention obligations.
- Right to restriction: you may request that we restrict processing of your data — for example, while a rectification request is being resolved, or where you contest the legal basis for processing.
- Right to data portability: where we process your data by automated means on the basis of consent or contract, you may request a machine-readable copy of your data to transfer to another service provider.
- Right to object: you may object to processing based on legitimate interests or for direct marketing purposes. Where you object to marketing, we will stop immediately. Where you object to other processing, we will assess whether our legitimate grounds override your rights.
Please note that certain rights may be limited where we have legal obligations to retain or process your data — for example, KYC records retained under anti-money laundering law cannot be erased on request during the retention period. We will always explain the reason if we are unable to fulfil a data rights request in full.
10. Children and Minors
77bs is strictly an adults-only platform. Players must be aged 21 or above to register and use the platform. We do not knowingly collect personal data from persons under the age of 21. If we discover that personal data has been collected from a person under 21, we will delete that data immediately and permanently close the associated account. If you believe a minor has accessed 77bs, please contact us immediately at [email protected] so we can investigate and take appropriate action.
11. Third-Party Links
The 77bs platform may contain references to third-party services, such as payment processor websites. These third-party services operate independently of 77bs and have their own privacy policies. 77bs is not responsible for the privacy practices of any third-party service. We recommend that you review the privacy policy of any third-party service you access in connection with your use of the 77bs platform.
12. Changes to This Privacy Policy
77bs may update this Privacy Policy from time to time to reflect changes in our data practices, applicable law, or platform features. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, notify registered players via their registered mobile number.
Your continued use of the 77bs platform after an updated Privacy Policy is published constitutes your acceptance of the revised Policy. We encourage you to review this page periodically to stay informed about how we protect your data.
13. Contact and Data Rights Requests
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or want to report a concern about how your personal data is being handled, please contact the 77bs data team. We aim to respond to all requests within 30 days. Complex requests may take up to an additional 30 days, in which case we will notify you of the extension.
Data enquiries email: [email protected]
All data rights requests must be submitted in writing. Please include your full name, registered mobile number, and a clear description of your request so we can process it efficiently.
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